庆典活动现在在各个大型商业活动中也算是比较普遍的，像开业庆典，周年庆典，校庆活动，节庆活动及各种活动仪式等等，

Celebrations in various large-scale commercial activities is now more common, like the opening ceremony, the anniversary celebration, celebration activities, festival activities and all kinds of activities ceremony, etc., 

下面就具体的以开业庆典为例，给大家讲解一下举办开业庆典需要注意的一些事项：

Here are specific to opening ceremony, for example, to explain the opening ceremony held some matters need to pay attention to: 

一.任何的活动举办首先是要有工作人员的共同组织策划，所以首先庆典活动需要要成立1个临时的工作小组，具体需要做到以下2点：

A. Any activities held the first is to have a staff of common organization planning, so first celebration activities need to set up a temporary working group, the specific need to do the following 2 points: 

１．成立庆典活动临时指挥部，设立部长一人，副部长若干人，负责全程指挥与决策。

1. The celebration temporary headquarters, set up one minister, several deputy minister, responsible for the entire command and decision making. 

２．成立临时秘书处，辅助决策，综合协调，沟通信息。

2. Set up temporary secretariat, auxiliary decision-making, comprehensive coordination, and communication of information. 

二、确定本次活动的目的，也就是活动目标的确立

Second, determine the purpose of this activity, that is, the establishment of the moving target 

活动目标是指通过举办本次活动所要实现的总体目的，具体表现为：向社会各界宣布该组织的成立，取得广泛的认同，扩大知名度，提高美誉度，树立良好的企业形象，为今后的生存发展创造1个良好的外部环境。

Moving target is through holding the event in order to achieve the overall purpose, embodied in: to announcing the establishment of the organization and the from all walks of life have a wide range of recognition, increases awareness, enhance reputation, set up the good enterprise image, for future survival and development to create a good external environment. 

三、活动主题的确立

Third, the establishment of the activity theme 

活动主题是指活动开展所围绕的中心思想，一般表现为几个并列的词语或句子，例如：“宾至如归，热情服务”，既要求短小有力，又要求形象鲜明，以便于给人留下深刻的印象。具体表现为：

Refers to the activity theme activities around the central idea, general performance for several parallel words or sentences, such as: "feel at home, enthusiastic service," requires both short and strong, and requires the image is bright, so as to give a person leave deep impression. Specific performance as follows: 

１．通过舆论宣传，扩大酒店的知名度。

1. Through the public opinion propaganda, to expand the awareness of the hotel. 

２．向公众显示该酒店在饮食、娱乐、住宿、服务等方面有良好的配套设施和服务功能。

2. Show the hotel to the public in such aspects as diet, entertainment, accommodation and service with good supporting facilities and services. 

３．通过邀请目标公众，争取确定良好合作关系，争取会议、接待、旅游等项目的承办权，并签订意向书，为占领市场铺平道路，为今后的发展打下坚实的基础。

3. The target by inviting the public to determine the good relations of cooperation, strive for the awarding of the project such as meeting, reception, travel, and sign a letter of intent, pave the way for the market, to lay a solid foundation for future development. 

四、时间段的选取，选择时间应考虑的因素注意以下几点：

Four, the selection of time, factor that should consider to choose time pay attention to the following: 

１．关注天气预报，提前向气象部门咨询近期天气情况。选择阳光明媚的良辰吉日。天气晴好，更多的人才会走出家门，走上街头，参加典礼活动。

1. Pay attention to the weather forecast, consult meteorological department recently the weather in advance. Choose a sunny. On a clear day, more people will be out of their homes, streets, the ceremony activities. 

２．营业场所的建设情况，各种配套设施的完工情况，水电暖等硬件设施建设。

2. The construction of the business premises, completion situation of all kinds of supporting facilities, utilities and other hardware facilities construction. 

３．选择主要嘉宾主要领导能够参加的时间，选择大多数目标公众能够参加的时间。

3. Select the main guests to attend the leadership of the main time, choose the most target public to participate. 

４．考虑民众消费心理和习惯，善于利用节假日传播组织信息。

4. Consider the public consumption psychology and habits, is good at use holiday information transmission organization. 

５．考虑周围居民生活习惯，避免因过早或过晚而扰民，一般安排在上午９：００—１０：００之间最恰当。

5. Considering the surrounding residents living habits, avoid too early or too late for them, usually in the morning 9:00 - the most appropriate between 10:00. 

五、选择场地应考虑的因素

Five, and the choice of site should consider factors 

１．开业地点一般设在企业经营所在地、目标公众所在地或租用大型会议场所。

1. Open sites generally in enterprise management, target, the public is located or rent large conference rooms. 

２．场地是否够用，场内空间与场外空间的比例是否合适。

2. The site is enough, the proportion of floor space and outside space. 

３．交通是否便利，停车位是否足够。

3. The transportation is convenient, the parking Spaces will be enough. 

４．场地环境要精心布置，用彩带、气球、标语、祝贺单位条幅、花篮、牌匾等烘托喜庆热烈气氛。

4. The site environment to elaborate, with ribbons banners, balloons, banners, congratulations to the unit, basket of flowers, such as plaque foil festival atmosphere. 

六、现场装饰：

Six, the adornment: 

作为1个庆典活动，欢乐的气氛应浓烈，我们计划用一部分欢庆活动来起到调动会场情绪的作用

As a celebration activities, the atmosphere of joy should be strong, we plan to use part of the celebration activities to mobilize the meeting mood 

１.为显示隆重与敬客，可在来宾尤其是贵宾站立之处铺设红色地毯。

1. To show the grand and worship, but in the place where guests especially VIP stand laid red carpet. 

２．在场地四周悬挂标语横幅。

2. The hanging banners around the venue. 

３．悬挂彩带、宫灯，在醒目处摆放来客赠送的花篮、牌匾、空飘气球等。如：在大门两侧各置中式花篮二十个，花篮飘带上的一条写上“热烈庆祝××开业庆典”字样，另一条写上庆贺方的名称。正门外两侧，设充气动画人物、空中舞星、吉祥动物等。

3. The suspension ribbon, palace lantern, in the guest gift basket is put in the eye-catching place, plaque, air floating balloons, etc. Such as: in the gate on each side buy twenty Chinese style flower basket, flower basket on the ribbon of a write the words "warmly celebrate x opening ceremony", another to write the name of the celebration party. Is on both sides of the door, inflatable animated character, air wuxing, auspicious animals, etc.